Saturday, May 31, 2014

The Future Beau Girl (Reflection from BEAUTYCON)

Anyone could be Kim Kardashian without the sex tape, go figure. Just find something you enjoy and visually record it. What does this have to do with Beau Exchange Bombshells? Pre Beauty Con nothing, Post Beauty Con...everything. The generations to come don't care about old starlet glam and  real movie stars. They probably don't event know who George Clooney is. And that's because they are too busy look at YouTube and Vine.
 This was the first time we went to Beauty Con and realized 1. we are getting old and 2. the generations to come are soooo smart and don't take any information as gospel.

We enjoyed the panels, the walk off, the wine in juicy cups in the parent section and the beauty divas that appeared. The YouTubers are for sure the new celebrity and the internet will if not already surpass television watched by preteens. They girls had sophisticated questions, detailed knowledge of make up technique and a willingness to learn and listen.
So the Shameless Mayas and P'Triques of the world are cashing in on their indie fame, traveling and making guess appearances. It makes me think about the original media genius named Andy Warhol, not only did he bring us the Realty TV experience but the significant technique to being famous for simply being famous. I like to call it the Kim K effect. Keep yourself in front of a camera at much as possible. 15 minutes of fame is now years of prolong affairs with the internet, fashion professional running with trends and executives that want to capitalize on everything possible, big or small.

The lesson for the demi celebs, I hope you are doing all in the name of have a peaceful mind while you sleep. For the demi celeb admires, know you too and take over YouTube. For all Beautastic ladies, gentlemen and everything in between, you are all superstars to us no camera needed just your strong will and freed opinions.

Tuesday, May 27, 2014

Internet Week. A Week was Enough

May 19th was the beginning of Internet Week this year and even those we discussed the game plan the week before, we were not prepared for the exhaustion that was to come.

The Beau Exchange girls started with an event at AlleyNYC on Monday, XO Group Tuesday, Startupfix on Wednesday, Closing party and after party to the closing party on Thursday. Disrupting Stereotypes panel by AintIlatina.com on Friday, BeautyCon Saturday and our Tech and Social Good Wedding that Sunday. Now if you are a social butterfly on radiation this chain of events would suit you just fine, but to go to all of these events in addition to the panels during the day and actually working... This is something you could only do every once and a while as we are still somewhat young. Of course the point of participating so heavily was to engage ourselves in the community and to soak in all of the information that will help our company function smoothly and with significance, with the help of experienced techies

We met great people, gathered a lot of information and learned a lot of what we needed to function better as a business and an entity.

The biggest lesson was knowing that we were not crazy to start Beau Exchange. Those who lack fear in fighting for their dreams and passions will overcome obstacles without realizing the challenges were even challenges at all. This feeling we have of working so hard to make our idea a reality and the frustration, anguish, sleepless nights, loneliness and self doubt that may occur every so often is just a feeling and not some sign that we are in over your head.

Dream big and just leap, the net may not be there at first but just enjoy feelings out of control, light and free. That net will appear but by then you would have experienced one of your most thrilling moments of your life.